Na Pura Pure Taste
In 2009 I fell so in love with the food of a restaurant in London called "Na Pura". This place was renowned for its exquisite Portuguese cuisine, crafted with the patience needed to ensure every bite was a flavor explosion (even if it meant a tad longer wait than your average joint—trust me, it was worth it). However, despite their culinary miracles, I felt their visual identity didn't quite capture the essence and glory of their dishes.
So, being the design aficionado I am, I proposed a fresh, soulful visual identity that truly reflected the heart of their cooking. Unfortunately, at that time, their budget was tighter than skinny jeans on a sumo wrestler, and my grand vision had to take a back seat. But hey, at least I got to enjoy those mouthwatering dishes while dreaming of a more visually appetizing future for Na Pura!
Monochrome negative version of the logo Na Pura. London, United Kingdom. 2010 © Pedro Rodrigues
Monochrome positive version of the logo Na Pura. London, United Kingdom. 2010 © Pedro Rodrigues
Color variation of the logo Na Pura. London, United Kingdom. 2010 © Pedro Rodrigues
